Business is migrating to digital strategies at an amazing rate. This territory once only for friends and family is becoming the new hot bed for businesses to stretch their ad budget and reach their illusive consumers. Find out more. http://prosperity-research.blogspot.com/2009/04/consumers-lead-and-business-follows.html
Consumers lead and business follows
April 16, 2009
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business, Hong Kong | Tagged: #smm, consumer, facebook, internet, marketing, online, social media, social network, video, Youtube |
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Posted by soutv
Social Media Case Study: Lamma Dragon Boat Race
April 16, 2009Prosperity Research created a series of action videos highlighting the Lamma 500 dragon boat race. These were seed in social network spaces to engage fans. The results were high view rates, increased sponsor’s brand visibility and strong promotion platform for next years race. YouTube top video. Over 250,000 video views across all channels.
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business, Hong Kong | Tagged: #smm, events, Hong Kong, internet, prosperity research, ROI, SO-U.TV, social media, Social Media Marketing, social network, SOUTV, video |
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Posted by soutv