Simple Tips for Small Business Social Media Success from PRDA

January 8, 2013

In the year 2013, your business will fall behind if it doesn’t have a presence in social media. Before buying a product, trying out a restaurant, or visiting a star attraction, consumers turn to social media to do their research. When a small business has little to no presence online, consumers are likely to turn a blind eye. Here are some simple tips to guide you in your social media experience.

Have a Strategy

There are plenty of social media platforms to choose from, but your business doesn’t necessarily need to be on all of them. Which platforms are your target customers more likely to be on? With over 1 billion users, Facebook is a very popular choice. Products with strong visual images will perform best on Instagram and Pinterest, while Yelp and Foursquare accounts are crucial for restaurants and shop owners.

Be Consistent

Regardless of how many content contributors you may have, ensure that your business is represented the same every time. All of your messages should have the same tone of voice, the same style, and the same subject matter. Consistency in posting frequency is crucial as well. Clogging up your fans’ newsfeeds will cause your messages to lose meaning and your business to lose followers.

Be Social

One of the most common mistakes businesses make in social media is being too impersonal. Try not to self-promote too frequently; these types of messages will come across as advertisements and will cause fans to lose interest. Build a community with your fans and gain their trust. Listen to their comments and always respond to feedback, even negative ones. Responding to negative feedback is one of the easiest ways to stop negative word of mouth dead in its tracks, and a great way to turn a disgruntled customer into one who’s willing to try again.

For more social media advice, visit PRDA online.

Visit our website:
Like us on Facebook:
Or follow us on Twitter:!/PRDA_asia

Insider the Style Studio with kimrobinson

January 8, 2013

International stylist Kim Robinson is known for creating sexy, beautiful looks for celebrities. Whether the event calls for glamorous starlet to demure bride to sexy photoshoots, Kim Robinson always manages to bring out each individual woman’s unique beauty and confidence. Let’s take a look inside the kimrobinson studio and see where beauty is revealed.


Whenever a client walks in through the front entrance of the kimrobinson studio, they know they are ready to be pampered with the best possible styling experience from Kim or one of kimrobinson studio’s top stylists. The luxurious chandelier and plush red carpet are warm and inviting, ensuring that clients feel like the stars they are.


Clients are invited to browse kimrobinson studio’s lobby for the best hair care products, such as the Sen by Kim Robinson line, and the latest in fashion hair accessories.


A stroll down the calming walkway of the kimrobinson studio will help melt away any worries. The fresh, scented flowers do wonders for a person’s mood and once clients take a seat in the stylist’s chair, they are ready to let their natural beauty shine.


For those extra special clients and events, kimrobinson studio has the opulent VIP private room reserves just for this purpose. Alone with the expert stylists of kimrobinson studio, clients can truly feel like they’re transforming into a more confident, glowing version of themselves.


With so much beauty and style surrounding the kimrobinson studio, it’s no wonder that the work done within these walls consistently produces stunning results. Kim knows exactly how to make a woman beautiful, inside and out. It’s only natural that kimrobinson studio would reflect that same talent.

Learn more about Kim Robinson and his studio at:

Or ‘Like’ him on Facebook: