Getting Started with your Social Media Marketing Strategy Part 2

June 28, 2017



While social media marketing strategy is so important, many don’t realize the potential of how successful one can become if only they choose the right marketing strategies. Online marketing strategies open up multiple channels for business growth and enable your business to connect with current and potential customers successfully. Wondering where to find help to start with your social media marketing strategies? Asia’s leading social media agency, Prosperity Research Digital Agency(PRDA), is the treasure trove of social media-related digital solutions that not only respond to your need with their expertise, but also prove their diligence by making your business successful!


Here is another set of online marketing strategies that, without a doubt, will bring you fortune:


  • Research Your Competition – Social media marketing includes being sure to research your competition. This keeps you aware of your competitor’s activities and gives you inspiration for tactics you can integrate into your niche for a successful approach. You might start by observing your competitor’s activity, content, target audience, and level of engagement. This way you can compare how your business is doing against others in the market.
  • Choose the Right Platform and Strategies – Instead of creating your accounts on every single social media site without proper research of the most productive platform, you can avoid wasting your time and effort in the wrong place by using customer characteristics to identify the best platform for your business. You should make your presence felt where your target audience is present by using specific strategies based on your goals and objectives.


  • Plan Your Content Strategy – Social media and content are intertwined; social media is powerful with good content and with strong content people can know, engage and share your brand message. A successful content strategy includes content type, posting frequency and time of posting. You must choose the content type and posting frequency according to your audience’s preference and time the post when majority of your audience is online/active.


Need to slay the competition with the perfect marketing strategies? Prosperity Research Digital Agency(PRDA) has got everything you need! Contact them today for help choosing the most suitable marketing strategy!


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Farm Fresh Nordic Pork Tastes Best

June 28, 2017



Our modern culture revolves around convenience and speed. Where families used to sit around a table together and eat a homemade meal, nowadays takeout and sitting on the couch in front of the television seem the norm. However, more and more people are slowly realizing the value and importance of farm fresh foods. Farmers markets, specialty grocers, and produce stands are gaining in popularity and profit as more and more people seek a higher quality of life and health. Nordic farming methods have come to the public’s attention, as they have resulted in Scan’s amazingly delicious, juicy and tender pork- that cooks up to perfection every time.

Raising animals naturally produces the highest quality, best-tasting meat available. Scan farmers are committed to raising their animals with ethical practices, dependability and respect for what is right. Not only do they perform their jobs well, but also show a great sense of responsibility. Within a broad context concerning animal health care as well as preserving the environment, they provide the best of what the Scandinavian ethnicity has to offer. Their number one goal is to share the very best food they can, the food they feed their own families, with you and your loved ones. And as we all know, Pork is Asia’s favorite meat!

Due to the rapeseed oilseed Scan adds to their pigs feed, the essential Omega-3 fatty acids are boosted up to 4 times more compared to conventionally raised meat. This creates a very high-quality fat, that is then distributed throughout the meat, which makes it extremely tender and tasty. It’s easier to cook with it too, so it’s no surprise that many top Chefs have chosen Scan’s flower-fed pork for their menus.  And now, much to the delight of home chefs everywhere, this premium Nordic pork can be purchased at Hong Kong Supermarkets!


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Credit: Prosperity Research Digital Agency(PRDA) provides branded content catered to your business, in English, and Traditional or Simplified Chinese.

FGG Site Visit: Saying goodbye Hong Kong style!

June 25, 2017



The days seemed to pass so quickly with every minute filled from morning to night and not a moment to think about anything but the next venue, civic event, or planned meal, but then in a blink the end was here. But we were going to send the FGG site visitors off with a BANG! After seeing 42 venues in 2 ½ rain soaked days the sun came out for the PARTY! The community reception was open to all of Hong Kong and they showed up in a steady non-stop stream of supporters to PMQ. 5:00 started the media briefing.


L2R: Mr. Gay World, CoChair Benita Chick, FGG David Killian, Jamie Wong, Lorenzo Pagilinawan KPMG, CoChair Denis Philipse, Simon Blommestijn ABN Amro, Peter Reading EOC

6:30 the doors opened to the public. More than 60 local businesses brought banners to show their support and the PMQ filled quickly with nearly 700 supporters crossing age, gender, ethnicity and orientation. The community reception attracted LGBT leaders such as Gigi Chao and legislative leaders like Regina Ip. It was an opportunity for Hong Kong to show its melting pot mentality and demonstrate that diversity rocks!


But the party has to end at sometime and we had a chance for a wrap up meeting before saying goodbye. But thank goodness there was time for cake.


See you in Paris!



Lip Euphorias, World’s Best Gin and Nutrition from the 852!

June 23, 2017


Napue Gin makes the deceptively simple G&T far from ordinary!

Click here to read the full article!

Gin and Tonic… there is no other spirit that comes close to its fine quality and taste, or rather say, it’s impossible to imagine any other like it. Even when reduced it to three simple characters, G&T, everyone still understands what you are talking about. However, just because G&T seems simple, doesn’t mean that it’s ordinary! What could be as sweet as a misty morning meadow, with a gentle warmth and the scents and flavours of the quintessential Finnish forests? It’s Napue Gin- the world’s best gin for G&T! Originating from the world’s northernmost gin and whisky distillery in the rural village of Isokyrö, Finland; Napue Gin has been awarded “Best Gin for Gin and Tonic” at the prestigious International Wine and Spirit Competition (IWSC). Napue Gin is now available in Hong Kong thanks to Food Linkers. Food Linkers helps Europe’s food and beverage brands to connect with Asian consumers.

Gorgeous, Naturally Hydrating Lip Colour from Gourmet Skin Bar

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Love, Cherish, Protect. This is the simple philosophy that Gourmet Skin Bar (GSB) is based on. GSB wants you to LOVE, and be comfortable in your own skin. They CHERISH life and always say no to animal testing and cruelty. Finally GSB wants to PROTECT our planet and support sustainably and ethically sourced and made brands wherever possible. Feel like beautifying your lips? Lip Euphorias from Nudus are our favorite organic,  luxury beauty brand! Read on find out more about this gorgeous, naturally hydrating lip colour…

Post-Workout Nutrition Strategy from T8 Fitness

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Whether you work up a sweat in the morning or evening, chances are you grab a little bite before you hit the gym. A snack before you work out helps give you energy and stamina to go the distance. But don’t forget that eating after your workout is even more important. T8 Fitness, home of ToeSox(the ultimate grip socks!) along with an extensive collection of Fitness products, Rehab Products as well as Yoga and Pilates Products and Machines, knows just how important a post-workout snack is. It helps to replenish depleted glycogen stores, shortening recovery time (aka maximizing your workout to its full potential).

Eating soon after your workout will help curb the hunger that’s sure to hit within the next couple of hours.  It’s very important to plan out what you will eat ahead of time, this way you don’t just grab junk food and ruin all the benefit from your workout! Click to read more

Day 2: All around Hong Kong island and from bottom to top

June 21, 2017



The morning started very early for another exciting/ exhausting day. We were all decked out in our business best for a grand breakfast at Hong Kong’s famous China Club. David Killian and the Federation of Gay Games site inspectors awarded Gay Games supporters with honorary medals of participation in the Cleveland Gay Games.


Left to Right: David Killian, Paul Choi, Simone Blommestijn, Lau Ming Wai, Regina Ip, Professor Alfred Chan, Fern Ngai, Anna Wu and Marion McDonald



And the real work begins:


A quick change into our t-shirts, shorts and tennis shoes and we are back on the bus for a full day.


The first stop is City Hall, no not to get married, but to check out the beautiful concert facilities; one of many in Hong Kong. Next we are to Victoria park tennis and swimming facilities. These state of the art facilities hold more than 20 fully lighted tennis courts with changing and shower facilities in the heart of Hong Kong’s beautiful Victoria Park. Including the neighboring facility the total of courts is more than the most demanding tennis enthusiast could imagine.



Next stop is Hong Kong Stadium home to the world famous Rugby Sevens. The stadium is strategically situated in a low traffic area and is accessible directly by the highly reliable and safe MTR. Getting to and from the stadium is no more difficult than a walk to your corner 7-11.



There is far too much to see and do so lunch is on the bus as we head to The South China Athletic Association. This 13 story complex houses everything from bowling to darts. Situated only a few minute walk from Hong Kong stadium it is an ease to get to and from. Now we move from city to country as we cross to the south side of Hong Kong island to see the Stanley Beach followed by The Hong Kong Royal Yacht Club’s world class facilities on Middle Island. The facilities regularly host regattas of 60 or more sailing boats at a time all owned, maintained and provided by HKRYC.



No trip would be complete without a stop at the Peak. This will host the Rainbow Run but for today it proved a wonder wrap up to the day with unparalleled views of Hong Kong.



But how do you get down from the Peak? It has to be the Tram — down we goooooooooo.





Getting Started with your Social Media Marketing Strategy Part 1

June 21, 2017


Social media marketing has definitely changed the face of the market for a few years (it is the most influential change in human communication since the printing press) and now it’s mandatory for every business to show their presence on mainstream social media sites. Digital marketing can be very challenging, and takes a lot of skill and time to keep up with the rapid trends, much less master them! That is why employing strategic marketing skills is highly important for the growth and prosperity of every online business. One might consider getting started with Prosperity Research Digital Agency(PRDA) to boost their social media marketing strategy. PRDA, being Asia’s leading social media agency, encompasses all types of digital solutions that are provided by dedicated tech experts for your convenience.

Here are a few things you need to include in your social media marketing strategy to kick start your business:


  • Recognize Your Business Goals –If you don’t know what you’re working towards, you can’t move forward. You should focus on your company’s overall needs and decide how you want to reach them using social media. You will come up with multiple goals, but only a few of them are considered necessary, such as increasing brand awareness, retaining customers, and cutting marketing costs.
  • Set Up Marketing Objectives – To reach your goal successfully, you must have a particular marketing objective that defines how each of your goals is achieved. You can employ the SMART approach, i.e. your objectives should be specific, measurable, achievable, relevant, and time-bound.


  • Recognize the Perfect Customers – Keeping an eye on the characteristics of your buyers can also help you direct your approach towards a target audience. If you know the age, occupation, income, interests, likes, dislikes etc of your customers, it is feasible to find target audience on social media platforms.

The right social media marketing strategy can help you slay the competition – and Prosperity Research Digital Agency(PRDA) is the experienced team of experts you need! Contact them today for help choosing the best Social Media Strategy for your business!

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What Swarovski Jewelry Personality are You? Le Luxury Reveals Your Style Here

June 21, 2017


“You’ll never get a second chance to make a great first impression.” We’ve all heard that people will form an impression of you, your character, your personality- all within the first 60 seconds of meeting you. The way you dress, your etiquettes, body language, hairstyle, and the type of jewelry you wear all combine to make a statement about who you are. Is it time to consider what your jewelry is saying about you? Naturally brilliant, Swarovski’s fashionable, sparkling necklaces, bracelets, and earrings have proven most successful. Le Luxury’s eBay shops specialize in bringing these exceptional, authentic items at amazing, rock bottom prices.

Ready to learn what Swarovski Jewelry Personality Type you are? Read on:


  • Fun-Loving: Sparkling Swarovski Large Hooped Earrings – If you like large jewelry, such as large hooped earrings, you’re more likely to be an active, social and lively person. These large pair of rhodium-plated hoop earrings add sophistication to your style and never lets you go unnoticed in public or at parties.
  • Classic Elegance: Mother-of-Pearl Swarovski Mini Watch in Pink – For people preferring simple, elegant jewelry, like the elegant and swift mother-of pearl Swarovski mini watch, family values and classic tastes mean a lot. Theses individuals poise and calm demeanor makes them noticeable from across a crowded room.


“I have enough jewelry” – Said No One Ever.


  • Athletic: Swarovski Watch with Bracelet Set in 5 Fab Colors – People with an active lifestyle need jewelry that fits perfectly with their energy level and athletic life. These people want minimum yet authentic style signature that keeps them motivated and feel comfortable. Swarovski watch with bracelet set in 5 different colors is just something that won’t let you go alone!


So, have you found which jewelry personality you are? It’s time to buy something that suits your style. Head over to Le Luxury and enjoy shopping!


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Credit: Prosperity Research Digital Agency(PRDA) provides branded content catered to your business, in English, and Traditional or Simplified Chinese.