She’s a lawyer turned bridal boutique owner. Now, Dana Trang has another feather on her cap: she’s also an accomplished blogger! The co-owner of popular and innovative HITCHED! Bridal boutique in Hong Kong, Dana Trang now writes blogs for Elle Hong Kong.
Dana Trang also blogs about fashion picks, wedding gowns, wedding rings and also shares helpful tips for every bride-to-be. In one of her recent posts, she discussed new and trendy ideas for wedding receptions. Dana is a great go-to resource for any soon-to-be bride.
For most small businesses with a website, the holy grail for their online success is web traffic. However, page views and unique visitors, although important metrics to measure, are just one part of the overall story to online success.
Just how engaged is your web traffic to your content, brand, and site?
Building a site which has a strong sticky factor – that is, one that will make your audience return again and again – doesn’t necessarily need technical skills. What you need is time and effort, and plenty of both.
Connect with a blog. Probably one of the best decisions you can make for your website is to maintain a blog to engage with your audience. Build a blog packed with useful content, such as how-tos, product demos, and interviews. Present your blog in a conversational tone (read: not pre-approved sound bites) and watch your audience interaction increase.
Engineer a community on your site. Simply throwing a message board or enabling a commenting function on your website is not enough to make your site a success. To be truly successful, you need to give your audience a voice by listening for their concerns, responding to their comments, and sourcing feedback at every touch point. Gamification and reward programmes are also great tools for audience engagement.
Make everything shareable. With stellar content and an active community, you now have the power of social networking at your fingertips. Make everything on your site – articles, photos, videos, PDFs, etc – easily accessible to anyone, by anyone. There are many ways to do this, but installing plug-ins to allow your audience to share on Facebook and Twitter is a good first step to build brand awareness and increase word-of-mouth.
What are your favorite ways to get your audience even more engaged on your website?
http://www.so-u.tv/socialMedia.php – Business needs Social Media. Douglas White illustrates the value of consumers flocking to and talking online. By listening to consumers and contributing value to the conversations, companies can both promote and protect their brand. The next episode will be about taking your brand online.
http://prosperity-research.com Douglas White explains in easy to understand terms what Social Media Marketing is. Business engaging consumers with video, blogs, forums and other channels. The next episode is on the compelling reasons business should be in social media spaces.
Culture is the cornerstone to business. Daniel de Lange of Asia Capital Holdings shares the importance of cultural understanding. Simple steps to better understanding. This is the third episode of a 7 part though leader series sponsored by ServCorp Smart Offices. http://blog.servcorp.com.hk
What is the level of data security in Asia? Paul Rafalowski, Managing Director, Asia Pacific INTRALINKS provides us with industry insider information on the current state and importance of data security. This is the second episode of a 7 part though leader series sponsored by Servcorp Smart Offices.www.so-u.tv
Charles continues to struggle with the technology hurdles to bring us up-close and personal coverage of the Olympics like only he can tell. In this Vlog he shares with us the excitement of seeing his school mates take home the gold, Xiao Qin and Huang Xu. Yes, a number of the China Olympic Men’s Gymnastics team come from the same school that Charles trained at and is currently staying at making this a very emotional experience for him. Excitement continues as the games progress to the Women’s competition tonight where he will be front row to wish them on to victory. Charles is also full on with all the party action in Beijing as he takes us through a tour of Tiananmen Square where everyone is having fun.
Charles 克服技術上的問題,為我們帶來親身的報導.在這次報導,分享了他的興奮心情,因為肖欽和黃旭 奪得金牌.他們是中國國家體操奧運代表隊成員之一,現在正在受訓及住宿的體育學校,正是Charles 曾受訓的體育學校.興奮心情仍節節上升,因為中國女子體操代表隊將在今晚參與比賽,Charles 將會坐在前排為她們加油,期望她們得到勝利.另外,Charles 亦會帶我們遊覽天安門,該處滿是熱鬧氣氛.
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