Google Search And SEO, What Does It Mean To The Public?

November 29, 2013

What are the most revealing consumer attitudes to Google’s search results? How do the public behave when presented with a page of organic search results and ads? Richman SEO Training in conjunction with CINT conducted a study to find the public’s understanding, attitudes, and behavior towards Google Search and SEO. As a brand, it’s important to know how consumers are utilizing Google search so your brand can make the most out of SEO usage. JamiQ knows the importance of Google Search and SEO and can help your brand stand out among Google searches.

Consumers were asked how they feel about websites ranking in the top positions of organic SERPS. It was no surprise that high ranking sites received more clicks, but along with those clicks comes an assumption that the site is also trustworthy. Clearly there is still a great deal of consumer misunderstanding and false assumptions being made about Google Search. This must surely have an effect on how consumers perceive those websites that rank prominently in organic SERPS. This is why it’s so important to understand where your brand stands among websites, and JamiQ can help!

JamiQ’s Influence Indicators feature uses smart algorithms to automatically analyze the influence of every website on the fly. The influence chart gives you an instant view of the impact your brand is making. Jump right in by clicking the darkest segments to immediately identify who your top influencers are. JamiQ also has a Sentiment Detection feature to detect the sentiment of every post on the fly. The sentiment chart gives you an indicative view of the perception surrounding your brand. This allows you to react immediately when you notice a sudden change of heart. With the help of JamiQ, your brand’s website will be more prominently listed in Google’s Search results!

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Also, be sure to check out this infograph for more statistics on public awareness of Google Search and SEO:

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YouTube Is Your Green Light To More Traffic

July 26, 2013

Having a great website for your company is a breeze when you utilize the technology of JamiQ. JamiQ uses Influence Indicators to determine how influential and impacting your website is. Once you have your website set up, you need traffic. YouTube is a great tool for making your product or service known, but it’s easy to lose potential customers to the next suggested video. The following method will help you leverage YouTube’s high ranks to boost your position on Google searches for your own site. This will allow for nature traffic to flow to your videos.

Start by making several YouTube accounts that are SEO friendly. Make use of keywords that are positive for your brand. JamiQ can help you with Sentiment Detection. Is this video description positive toward your brand? JamiQ‘s specially developed natural language processing technology allows you to discover critical issues and perception trends. Once you have this down, be sure to make 3-4 videos that are to the point. Don’t forget to alter them slightly since you will be posting the same video on multiple accounts. It is important to adjust your videos so YouTube’s autodetection doesn’t flag your account. A simple change of music  or background color will suffice.

Finally, upload your video to your accounts. Be sure to fill out the title and keywords. Like any blog post, use keywords that convert for your company. Don’t forget to include a link to your website. Add the link to the beginning of your description to ensure your viewers see it. Above all, focus on factors that YouTube cares about. Find forums and social circles that your message impacts. JamiQ can help with Media Segmentation. Are people talking about you on blogs, forums, social networks or Twitter? Find out where the buzz takes place with JamiQ’s advanced media segmentation. With the help of JamiQ and YouTube, you’ll have plenty of traffic to your website in no time!

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Also, be sure to check out this infograph for more details on how to make use of YouTube.

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Instagram: A Snapshot For Business Success

February 27, 2013

Instagram, the photo editing and sharing app for mobile and tablet has reached stardom. Bought by Facebook for a staggering US$1 billion, it was a solid testament from the social media giant on the future of instant photo sharing.

Putting the power of photography back into the hands of everyday users like you and me, the lure of Instagram is its easy way to capture and create beautiful shots for instant sharing onto multiple social platforms. The powerful connection forged between users on Instagram is not to be underestimated; some 80 million are now snapping and sharing away with a passion never seen before.

How can your business leverage the power of Instagram?

First, connect your Instagram account to your existing social networks, like Facebook, Twitter, Foursquare and Flickr. The Instagram app is designed to make sharing to multiple platforms a snap so when you take a shot, everyone within your social circle can see, like, and comment instantly.

Second, use hashtag, but sparingly. Clever use of hashtags make it easy for your photos to find new admirers and it is also a creative way to convey a message to your users.

Third, use photos to tell a brand story. Instagram is renowned for its simplicity – take a photo, apply a filter, and upload. Take it a step further to promote your brand on the platform. Product launches, event exclusives, and daily shots are all great material for Instagram.

Fourth, get your fans snapping. Instagram makes it easy for you to get your fans to create content for you. For example, you can ask you fans to snap photos based on a particular theme, and hashtag it. Creating a buzz online has never been so easy, or so engaging.

How are you using Instagram for your business?

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