Show Your Hair Some Love This Winter with ERA by Paul Gerrard

November 29, 2013

Winter is known to bring hair-raising changes to your look. Split ends and frizzled locks fill the streets thanks to the dramatic temperature changes that winter brings. Now, with EVO products at ERA by Paul Gerrard, protecting your hair from the coming seasons is a breeze. Keep flyaways and crunchy ‘dos at bay with the special Care line. The Care line includes Ritual Salvation Shampoo, Ritual Salvation Conditioner, Mane Prescription Protein Treatment, and Happy Campers Hard Working Moisturizer.


Protecting your hair starts in your daily showering routine. Lather up your locks with Ritual Salvation Shampoo to gently clean, add texture, strengthen, and moisturize. Ritual Salvation is best for dry and damaged hair, but works wonders on any mane during the Winter season. Follow up with Ritual Salvation Conditioner to boost the benefits and add extra shine.

Everyone knows our bodies need protein to be healthy and strong, but did you know that our hair does too? Mane Prescription is an intense protein reconstructor that strengthens your hair, making it as healthy as possible. Fight Winter woes and kick that dry, brittle hair to the curb!

Finish off your Winter routine with Happy Campers. This leave in moisturizer will keep your locks nourished and glowing. With added protection from the sun, your hair will stay healthy no matter what the weather throws your way. Happy Campers is made for dry hair, making this a Winter must-have for those longing for soft, touchable hair.

Say “Goodbye!” to Winter blues and “Hello!” to healthy hair with the Care line by EVO. Pick yours up today at ERA by Paul Gerrard in Hong Kong or online.

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Fall Hair Color Trends And How To Take Care Of It

November 1, 2013

If you’ve been contemplating a shift in your hair color for Fall, don’t limit yourself to one shade. The season’s best new colors are multi-toned. Think sun-kissed blonde with deeper honey undertones, hazelnut brown spun with fine streaks of gold and copper enhanced with dark woody layers. Whichever color you choose to go with this Fall, be sure to maintain it with EVO Hair Products Care line. The EVO Care line offers products that maintain your new color and repair weak and brittle hair. With EVO, you can feel good about changing your hair! So go ahead and keep up with this Fall’s hair color trends!

                         

The first step in hair care is clean hair. Evo Ritual Salvation Shampoo cleans and strengthens hair and prevents color fading with uva/uvb protection. After shampooing, it’s important to follow up with Evo Ritual Salvation Conditioner to add much needed moisture to your color-treated hair, enhancing shine, and making it easy to run a comb through your hair. This power duo will keep your color-treated hair looking fresh and feeling clean!

Color-treated hair can never have enough moisture, which is why EVO offers the Happy Campers Hard-Working Moisturizer. This lightweight leave-in conditioner with sun protection leaves hair moisturized and increases the pliability and manageability of hair. Even with moisture, hair-dye can damage the proteins in your hair, which is why EVO’s Mane Prescription Protein Treatment is a must. This intense protein reconstructor helps to strengthen hair. In fact, the more it’s used, the stronger your hair becomes! Thanks to EVO’s moisture and protein treatments, there’s no reason to stay the same shade this Fall!

To get your hands onthe EVO Care Line, visit Paul Gerrard salon in Hong Kong today.

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